The Changing Landscape of Lostness Why Global Shifts are Driving the Need for New Engagement Indices
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While current people group engagement scales have been helpful for assessing the status of people groups, a changing ethno-linguistic landscape driven by the modern realities of globalization and urbanization requires new criteria and engagement scales. This article examines the current and historical definitions and indicators for people group engagement and unreached status. Evaluating the effects of globalization on the current engagement indicies, the article sets the stage for the introduction of new multi-indicator engagement scales developed by IMB’s Global Research Department and field researchers to address this changing landscape of lostness.
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